Shutterhood trainings

Here is a list of all the individual trainings included in The Shutterhood. The trainings are grouped into two main sections. The Shutterpath leads you through all the essential steps to launch your photography business and get your first paying clients. Boosters are optional, additional trainings for when you want to upskill, grow and supercharge your business further. They cover specific topics related to business, marketing, mindset and creativity, and some are delivered by guest experts who specialise in that particular topic.

The Shutterpath

The signature curriculum of The Shutterhood, taking you step by step through all the essential actions to launch your photography business and get your first 10+ paying clients.

Module 1 – Confidence In Your Camera
Tech tutorials // Making strong Images // Developing your creativity
Module 2 – All In The Mind
Vision // Success mindset // Stretch out of your comfort zone // Marketing & mindset // 100 daily reminders
Module 3 – Kit & Caboodle
Essential kit // Essential systems & workflows // Editing & post-processing
Module 4 – Brand Lab
Understanding brand // Your ‘why’ // Your USPs // Your ideal client // Your niche // Brand identity // Registering your business
Module 5 – Portfolio Power
Confirm your portfolio-building offer // Portfolio-building documents // Outreach // Time to shoot!
Module 6 – Brochure Blueprint
Your Introductory Offer & pricing // Draft your brochure // Create your brochure
Module 7 – Online Shop Fronts
Essential documents // Simple social media setup // ‘For now’ mini bio-site
Module 8 – Client Kickstart
Calendar clarity // Your 50-10 outreach plan // Raising your prices
Module 9 – Simple Ongoing Marketing
Sharing your photographs // Content creation // Social media // Networking // Marketing campaigns // Marketing: next steps

 

Boosters

 Optional additional trainings you can dip in and out of at any time to supercharge your business further. 

BUSINESS
Brand Bootcamp   //   Visual Branding   //   3 Year Vision   //   Annual Review   //   Time Audit   //   Inbox Mastery   //   6 Week Masterplan   //   Using Trello For 6 Week Masterplan Planning   //   Capture In Confidence – Essential Contract Clauses   //   Weekly Planning   //   Daily Planning   //   Setting Up A Photography Business With Limited Time (and/or alongside a day job)   //   Fast-track Your New Photography Business   //   Income Generating Tasks   //   Client Workflows   //   Digital Organisation & Workflow   //   Setting Your pricing   //   Time For A Pay Rise?   //   Finance Tips for the Newly Self-Employed   //   How To Make More Money Per Hour You Choose To Work   //   90 Day Planning & Goal Setting   //   Using Trello for 90 Day Planning   //   Monthly planning   //   SWOT Analysis

MARKETING
Creating Your Website   //   DIY Your Own Website   //   Your Client Funnel   //   Make Yourself Magnetic – Your Own Personalised Marketing Bank   //   Soulful Sales   //   Creating A Brochure   //   Create a Killer Enquiry Sequence   //   Content Buckets   //  Cornerstone Content   //  Set Up Your Mailing List   //   Create Your Lead Magnet   //   Your Email Welcome Sequence   //   Evergreen Marketing System   //   Social Media Content Generator   //   Create A Marketing Campaign   //   Language & Communication   //   Emotional Marketing   //   Features vs Benefits   //   Marketing Tactics To Suit Your Experience, Capacity and Budget   //   Hand-raiser Marketing   //   Collaborations   //   Instagram   //   70 Bitesize Marketing Activities   //   What To Post On Social Media   //   14 Days Of Social Media Content Ideas   //   30 Day Social Media Content Planner   //   The Art of SEO   //   Getting Started With Google Ads   //   First Steps in Meta Ads   //   Dynamite Testimonials   //   Seasonal Opportunities   //   Survey Your Favourite Clients

MINDSET
Master Your Mindset   //   Success Mindset   //   Money Mindset   //   100 Daily Reminders   //   Marketing & Mindset   //   Fear And The Lizard Brain   //   Morning Rituals   //   Stretch Out Of Your Comfort Zone   //   Business Energiser   //   Digital Wellbeing   //   A Conversation On Courage   //   Beating Burnout

CREATIVITY
Lenses   //   Portfolio-building Shoots   //   Cheese-Free Zone   //   Storytelling   //   Keep It Together   //   Family Photography Welcome Materials   //   Mini Shoots   //   Styled Shoots   //   Doorstep Shoots   //   Culling   //   Lightroom Workflow   //   Lightroom Presets & Editing   //   My Top 10 Editing Tips   //   Learning To Love Your Flash   //   Journalling   //   The Gap by Ira Glass   //   Book Club

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Any questions about any of this feel free to drop me an email and fire away!
Anna 🙂